One of the most cost
effective and often overlooked methods of promoting your website is your
email signature file.
Having a signature file in
your emails can bring many new visitors to your website; a signature
file is like a mini online business card that can link and take people
directly to your website.
Email signatures can be in basic text or can utilise graphics and html.
The kind of signature file you choose to use is not as important as what
you include in the signature file.
Include details that you would
usually include on a business card such as your name and position,
address and telephone information, and your website address. Remember
to ensure that your web address is an active link that will
launch your website. You may also like included a sentence or short
paragraph describing your business services.
Utilise a signature file in all of your emails and you will soon
discover an increase in your site visitor statistics.