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Website Promotion Tips - Yahoo Submitting Tips
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Yahoo Submitting Tips |
 Yahoo submitting tips
By David Callan
Getting listed on Yahoo should be without doubt one of the most important missions on
any Internet marketers mind.
Yahoo is the biggest of all the search engines, well actually that's
not true, you see Yahoo is not technically a search ENGINE it is a
human compiled directory of websites that does not have a spiderbot
going to sites and indexing them. However for the sake of this
article when I say search engines I am referring to all 'search
sites'.
Did you know that recent estimates show that Yahoo is currently
capturing an amazing 40% of all search engine traffic online? Do you
know what this means? It means that almost 1 out of every 2 people
that do searches on the Internet use Yahoo, everyone on the Internet
has done searches some time or another.
Nothing in the world should be clearer to anyone with a website
whose just after reading the above figures. You need your site
listed in Yahoo. ASAP.
To recap if your site is not listed in the Yahoo index you're losing
lots of potential customers to competitors that are listed in Yahoo.
With the amount of visitors Yahoo can send you even with an average
listing this could amount to hundreds, maybe thousands of dollars
worth of lost profit. Lost profit is never good in business. A point
to note here is that being listed under webpages does not mean
you're listed in Yahoo, it in fact means you're listed with Google
because Yahoo gets webpage results from Google.
You now know how important it is to be listed in Yahoo. Let's move
on to the good stuff, the main body of this Yahoo submitting tips
article - how to submit to Yahoo.
First you've to
determine the scope of your site. Is your site commercial or
noncommercial? Commercial sites that want to be listed by Yahoo now
must use "Business Express" when submitting. This service previously
cost a once off figure of $199, however the price has since risen to
$299 a year.
"Business Express" what is it? Good question and one that many
people ask, well it's basically the same as free submit except that
with business express your site is guaranteed to be reviewed within
a week's time. Please be aware however that it does not guarantee
that your site will be accepted and added to the Yahoo index, it
simply guarantee's a timely review of your application.
If your site is
rejected Yahoo will allow you to appeal for free within a certain
time scale (usually 30 days) of being informed of your rejection.
Yahoo staff usually include in your rejection the reasons you have
been rejected. You should examine these reasons and fix any problems
then resubmit after a week or so.
If your site is a noncommercial entity, you'll still be able to
submit for free, but a review could take as long as 8 weeks or might
never happen at all.
Before you submit make sure your site is 100% ready, under
construction pages need not apply to Yahoo because they're not going
to get in. Your site should be aesthetically pleasing to the
reviewer, be quick loading and of course should have lots of good
content.
About The Author
Article by David Callan. David is an Internet marketing professional
and webmaster of
. Visit his
webmaster forums for the latest discussions on search engines,
website authoring and Internet marketing related issues and topics. |
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